- Event Email
If foot traffic in your business is down, plan an event. Partner with a local business to offer an incentive for customers who arrive between certain times.
- Newsletter Email
Encourage your internal team to create content for your company’s newsletter. Share customer success stories. Build an email list of medical patients who have only shopped with you once or twice. Send your newsletter to that list too and see what your open rates are.
- Customer Survey
Your customers are the lifeline of your business. Transform customer complaints and praise into business opportunities by using your email marketing software to send out customer surveys. Dispensary stakeholders can also have one-to-one relationships with customers.
- Corporate Social Responsibility
If your business is up to all good, it’s important to let your customers know. Whether your business is planting cannabis seeds to fight climate change or partnering with a local non-profit to raise awareness for a disease, use your email marketing software to build community.
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