Cannabis Use Statistics 2023
Cannabis use is continually rising, and here are some of the most notable statistics regarding cannabis consumption in the US: – The number of cannabis consumers is projected to grow by 4% each year over the period of eight years, reaching around 71 million users in 2030. – Generation Z’s market share has doubled over […]
Most Effective Email Messages. Part 2
Event Email If foot traffic in your business is down, plan an event. Partner with a local business to offer an incentive for customers who arrive between certain times. Newsletter Email Encourage your internal team to create content for your company’s newsletter. Share customer success stories. Build an email list of medical patients who have […]
Most Effective Email Messages. Part 1
First Timer Email When a new customer leaves your dispensary, it is imperative to use email marketing to extend their experience. Why? An experience doesn’t end when a customer leaves the store. As customers use products from your dispensary, your business is top of mind. New Inventory Email What could be more exciting than being […]
Cannabis Marketing Trend 2023: Wellness
The ever-evolving cannabis industry continues to thrive and progress without any signs of deceleration as we approach 2023. It’s not just about the anticipated expansion and rising sales figures. We’re witnessing a cannabis community becoming more informed and enlightened. It is crucial to stay informed about the potential marketing trends 2023 to stay ahead of […]
Fanda’s POS System Integration
At Fanda, we understand the importance of creating a deeper connection with your customers. That’s why our POS system integration is here to revolutionize your customer experience, driving increased engagement, sales, and loyalty. What sets Fanda apart is its seamless integration with any POS system. Whether you’re using a well-established system or a customized solution, […]
Benefits of Gift Cards for Cannabis Dispensaries
Upfront Revenue: With gift cards, you can generate revenue upfront by getting paid for merchandise before it’s even sold. Paid in Full: Customers using gift cards are 2.5 times more likely to purchase full-price products than using their own cash. Plus, customers often spend more than the gift card’s value. Free Marketing: Gift cards promote […]
Benefits of SMS Marketing for Cannabis Brands
In a digital age where customers are inundated with hundreds of ads and brand impressions daily, investing in marketing that stands out and converts is crucial. Cannabis dispensary text message marketing is a highly reactive, personal approach to engaging with your customers and increasing your sales. Generate more leads By creating carefully designed cannabis news, […]
10 Common Digital Marketing Mistakes Brands Need to Avoid
Digital marketing is constantly changing, and it’s easy to make mistakes, especially for cannabis brands. These mistakes can hurt website traffic, lead generation, and overall return on investment (ROI). To make sure your digital marketing efforts are effective, it’s essential to avoid these common pitfalls. Check out these 10 common mistakes cannabis brands should avoid […]
10 Risks of Not Claiming Your GMB Listing.
There are so many ways to increase awareness for your cannabis dispensary that it can become overwhelming to consider all the technical, seemingly complicated options available to invest in. An easy, free, and beneficial tactic any business can implement is claiming their GMB. But what can happen if you ignore this instrument? Here are the […]
Effective Social Media Strategies for Cannabis Dispensaries.
States and provinces across America have restrictions on marketing and advertising cannabis products online. You must review all regulations and other guidelines on marketing a cannabis retail store before diving into a cannabis social media management strategy. Your content in social media should be informational and meaningful, which prompts your audience to consume and share […]
