Crafting a winning cannabis marketing plan demands a nuanced approach. Explore the following 14-point checklist to ensure your Instagram marketing strategy is on point:
– Build your cannabis marketing strategy around the right audience
– Create rewards programs to attract (and create) frequent shoppers
– Invest in the marketing channels consumers trust
– Use email marketing or SMS marketing to promote specials and deals
– Engage cannabis customers with your brand story
– Highlight what makes your brand special
– Use geotargeting to attract nearby customers
– Create educational content
– Deliver great customer service
– Manage your online reputation
– Understand cannabis marketing regulations
– Have a great website for your cannabis brand
– Invest in local SEO
– Make sure your dispensary is listed on local sites
Need SEO, Design, Or Content Strategy help? Feel free to reach out to start a conversation about your digital marketing strategy.
