This Thanksgiving, it’s not just the pumpkin pie that’s cooking. A survey by Ayr Wellness and the research company Suzy asked 1,600 American cannabis users about their plans and habits this holiday season. The survey showed that cannabis is becoming a staple of the holiday season in the states where it’s legal and that many […]
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Digital gift cards are a powerful tool that can benefit your cannabis business in multiple ways. These convenient and cost-effective options are not only beloved by consumers but also offer substantial advantages to your brand. First and foremost, e-commerce gift cards can significantly boost your sales. During the holiday season, gift cards are the most […]
Quick and error-free If not QR Codes, the only way to connect consumers to online content is by using a URL. However, typing a URL is time-consuming and inconvenient. Consumers are also likely to make errors while typing. More informative Unlike online marketing, print-based marketing has limitations. With QR Codes, you can give consumers a […]
First impressions matter, especially in the world of cannabis dispensaries. To truly win over your customers, focus on providing great service throughout their entire buying journey. Here are some steps to elevate your customer service game: – Diverse Contact Options: Give your customers versatile ways to reach you. Whether it’s in-store, through phone calls, or […]
Worried about your cannabis brand’s social media presence getting deleted? You’re not alone! Social media is a valuable tool for cannabis businesses, but it comes with some challenges. Let’s break it down – Facebook and Instagram have specific rules for “drugs and drug-related products.” To keep your accounts in good standing, remember these points: – […]
A damaged reputation can be detrimental to your cannabis dispensary’s success, and online reputations can be a challenge to grasp, let alone manage. However, you can spot the warning signs of an online reputation issue and ensure a bright future for your brand. For instance, if your website has a high bounce rate, it means […]
Mobile user email experience holds immense sway over your dispensary’s reputation, much like the quality of your products. If you haven’t already tailored your campaigns for mobile users, it’s time to get started. Why it matters: – Smartphone users prefer to receive brand communications via email. – Around 41% of email views occur on mobile […]
When it comes to selecting a dispensary, it’s the promotions that truly make the difference. Were you aware that 2 out of 3 individuals browse platforms like Weedmaps in search of unbeatable deals? To cater to a broad audience and entice a diverse range of customers, try these types of discounts: – Birthday Discounts – […]
In a world flooded with ads, your cannabis dispensary can truly stand out with our SMS marketing best practices. Don’t Spam: Building a relationship with your customers is key. Avoid overwhelming them with too many texts. Diversify Your Approach: Mix it up! While promotions are great, provide value too. Share new articles, upcoming events, or […]
Experts say that a mere 5% boost in your customer loyalty can juice up your sales by a whopping 95%! Plus, it’s a wallet-friendly move since it costs about 70% less than chasing new customers. So, how do you get your customers to keep returning to your dispensary? One of the things that tickles customers’ […]